Press Release

DirectCertificates to Deliver Online Gift Certificates for GNC

Pittsburgh, PA | June 21, 2001

DirectStuff.com, Inc (DSI) today announced that it has been selected as the gift certificate fulfillment partner for General Nutrition Center's (GNC) web site. DSI will fulfill all GNC gift certificate orders placed in the http://www.gnc.com web site though the DirectCertificates' Merchant Partner Program.

The DirectCertificates' Merchant Partner Program is a convenient solution that allows web sites that do not currently sell gift certificates on their web sites to do in an easy and efficient manner. Through this program, a private label gift certificate page is created that handles all credit card processing, order fulfillment and data security for the merchant.

GNC, a global leader in nutrition and wellness for over 60 years, will look to DirectCertificates' Merchant Partner transaction and fulfillment service to expand their online sales channel via gift certificates. GNC customers will benefit from the pop-up capability to send themselves, or others, multiple denominations of GNC gift certificates directly from the GNC.com homepage.

To learn more about the DirectCertificates.com merchant partner program, please contact Chris Schoeller at 412-921-6881 x104.

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About Direct Response Technologies, Inc.

Direct Response Technologies, Inc. founded in 1994, is a media and technology firm dedicated to delivering performance-based results and technology solutions to clients. Direct Response Technologies is a privately held company with offices in Pittsburgh, PA, and New York NY, owned in part by Jupiter Media (NASDAQ: JUPM). The company also operates an office in North Dakota in conjunction with the Department of Commerce of North Dakota.

CONTACT:
Public Relations
Direct Response Technologies, Inc.
412-921-6881